How To Make Your Own Media Kit for Free!

I recently wrote an article about What a Media Kit Is. Now I’ll tell you how to make your own media kit. It’s not fancy, but it’s free and anyone can do it. You don’t have to be a designer or good with graphics. You don’t need special software. And it can be easily personalized and changed whenever/however you like.

Remember, as you read this, that media kits are about as individual as blogs. If you don’t like something, don’t do it. Want to add something? Go for it. Do whatever works for you. 

Let’s get started. Go to Google Docs and open a new document:

Your new document should open in a new tab or window.

To start, add your blog button to the top. If you don’t have a button or graphic, you can skip this step, but I recommend it because that cute graphic can make a big difference.

  • Click on “Insert” then “Image.”
  • Choose and upload your graphic.
  • Click on your graphic and center it.

Now, add all your info: blog name, link, email address, stats, rates, policies, etc.

I created a Google Docs template that you can use to copy/paste into your own Google Docs and customize as your own: Media Kit Template.

Now once you’ve created your Media Kit, you need to save it to your computer. You want to save it as a PDF document, as this will preserve your layout, graphics, hyperlinks, and date in a secure manner. (If you send a word document, others can edit it; PDF keeps your work safe.)

To save your media kit as a PDF from Google Docs, click on “FILE,” “DOWNLOAD AS,” and than “PDF” and save to your computer. Typically this will appear in your downloads folder, but it will depend on your computer.


Whenever you want to make changes, simple go back to your original Google Docs file, edit, then save as a new PDF.


That’s it! You did it!
Now you have a Media Kit that you can proudly send out and change whenever you want.
See? It’s not fancy, but it works and it’s free!



About the Author

Erika, the founder of Musings From a SAHM, is happily married with four energetic children. She lives in New Hampshire and has a passion for encouraging other moms, photography, and Jesus. She also enjoys baking, spending time with friends, and attempting to keep her home organized.


  1. Thanks so much, Erica! I just sat down and finished in 45 minutes what I had put on my to-do list months ago! It always seemed so daunting, and since people were hiring out to do it for $50 or so, I thought it was more difficult than it was! Thanks so much!
    Dakotapam recently posted..What I’m Reading: April 2012My Profile

  2. Thank you so much for this tutorial! I’ve been at a loss, and rather intimidated, about creating a media kit.
    Brittany recently posted..Peas PleaseMy Profile

  3. These post has a huge help to newly blogger like me. Thanks for sharing these with us.
    Carmen recently posted..Trying To Get Pregnant TipsMy Profile

  4. Janelle Prentice says:

    Thank you so much for this post! It’s very helpful! I’ve been putting off making a media kit because it seemed like a huge task, but this seems pretty simple!
    Janelle Prentice recently posted..Comment on Organic Sales and Marketing inc.{Sponsor Spotlight} by Michele P.My Profile

  5. Thanks so much for this information. It was very helpful and easy to follow.
    Jenelle recently posted..Inspirational Quote for the Day: Fear & CourageMy Profile

  6. Thanks! That doesn’t look anywhere near as hard as I thought.
    Ellen Christian recently posted..FREE: Practically Green: Your Guide to Ecofriendly Decision-MakingMy Profile

  7. Thank you! I need to make one- much appreciated!

  8. Great tips! Media kits make you look much more professional!
    Dee recently posted..Family Portrait Tips + jcpenney Portrait Studio PromotionMy Profile

  9. This is so helpful, thanks for this, pinning to use later!
    Isra recently posted..Here’s a Quick Way to Repurpose a Milk JugMy Profile

  10. Thank you so much!
    Danielle recently posted..Fun Feature Friday – The Autograph HoundMy Profile

  11. YOu are a life saver. I need to make one of these and I haven’t had the time to figure it all out. Thanks so much! Pinned to my blogging board.
    shelly recently posted..Disney’s CHIMPANZEE Swings Into Theaters TodayMy Profile

  12. Thank you so much for this tutorial! I walked through step by step with you and made mine. I truly appreciate you taking the time to write this!
    Sherry recently posted..Madame Deals $100 Twitter Blast (4/21 – 4/30)My Profile

  13. Thanks so much for this, Erika! I’ve been wanting to put together this info, but did not know where to start or how to go about it. With your tutorial and help, I finally did it!! Thank you again!
    Anna at Mama Writes recently posted..More Mother’s Day Gift IdeasMy Profile

  14. Great tutorial! I made one as well but it was in Open Office. This looks simple!
    Sadie recently posted..Whole Grain Cheesetopia #RecipeMy Profile

  15. Thank you so much for putting this together and showing us how simple it is to put together on our own. I know what my current blog project is now.
    Felissa (Two Little Cavaliers) recently posted..What is the Difference Between a Guest Post and a Sponsored Post or AdvertisementMy Profile

  16. bless you for all your helpful information! We just put together our first media kit thanks to your template!
    Denise recently posted..a drive downtown…..My Profile

  17. Thanks so much for posting this! I have been putting off getting a media kit together because I was a bit intimidated, but I got this thing worked up in half an hour! Thanks again :)
    Bethany recently posted..How to make running suck lessMy Profile

    • Woohoo! I’m glad I could help. I hate overwhelming projects and easily get intimidated too, which is why I went simple for this.
      Thanks for reading, Bethany!

  18. Erica, thank you so much for this post. I am trying to collect all the information I can while making my media kit and your post has been so helpful! Thank you!!
    Heather recently posted..Top 10 Summer Dance MixMy Profile

  19. God bless you and thank you very much!
    Stay bless.
    Adeola Naomi Aderemi recently posted..Olivia Palermo’s Holiday StyleMy Profile


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